SEO stands for Search Engine Optimization.
It’s like putting up the best, brightest sign for your lemonade stand so when people walk by, they notice you right away.
Except instead of people walking by, it’s people searching on Google — and your “sign” is your website.
Why it’s important
If your lemonade stand is hidden behind a big tree, even if your lemonade is the best in town, people won’t find you.
SEO moves you from “hidden behind the tree” to “front and center at the busiest street corner.”
That way, more people can find you, buy your lemonade, and tell their friends.
How we use it in the real world
For a bakery: Make sure when someone types “best cupcakes near me,” the bakery’s website pops up first.
For a plumber: Help them show up when someone searches “leaky faucet help in Mobile, Alabama.”
For a fishing charter: Get found when tourists search “deep sea fishing trips.”
It works for anyone who wants to be found online without paying for every single click like in ads.
SEO is like planting seeds in a garden — at first, you water and wait, but soon, it grows into a big, colorful patch of flowers that brings in butterflies all by itself.
With good SEO, your business gets visitors even while you’re asleep, on vacation, or making lemonade.
I help businesses plant those seeds and grow them fast, so more people find you and more sales happen — without you shouting to every passerby.