Every now and then someone asks me a simple question: “So what exactly do you do?” The short answer is digital marketing and web development. The real answer is that I help businesses turn the internet into a predictable source of customers. Over the last several...
Running paid ads on Google or Facebook can be tough for any business. But if your industry is labeled “high-risk,” those challenges multiply. From ad disapprovals to account bans, compliance becomes a daily battle — not because your business is illegitimate, but...
Running ads online is a lot like running a lemonade stand. You can either shout at people who are walking by (Facebook Ads) or wait for people to come looking for lemonade (Google Ads). Both can work — but which one is better depends on your kind of business. Google...